Social Media
Reports
I am a self-taught social media manager and analysis, working for several companies I have been assigned to look over the quality of the content and the growth of the platforms.
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I have woked on platforms for hospitality industries such as Revolution bars, moving on to being the area social media analysis for Slug and Lettuce South West London, providing monthly reports, presentations and guidance on how these platforms can progress further and what the top trends are in the industry on Facebook, Instagram, TikTok and Twitter
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In my most recent role at Radio News Hub, I was tasked with transforming all the platforms as they had little uniformity or knowledge on to how to approach them. I spent my time tracking patterns displayed by major outlets such as BBC and SKY to learn how to approach socila media from a reactive prospective. I rebranded content across the platforms, looking at what lead to increased interations with our audience and tracked the growth on a series of spreadsheets.
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With the data I collected I was able to moniotor monthly, Quaterly and Yearly percentage change and use the hard data to produce forecasts for the months a head.
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All the platforms I took on held a smarter posting style utilising consistency, timing and aesthtic